Be the business they find when they need you most.
Edvalson Marketing helps local businesses get found, earn trust, and generate more qualified leads through strategic SEO, paid advertising, and high-performing websites.
A boutique team with agency depth
You work directly with the people doing the work. No account manager relay, no junior handoff, no reporting theater. Just senior marketers who know your industry and answer the phone.
Everyone says AI now. Here is what we actually mean by it.
Your competitors’ agencies have discovered the word. Some of them will tell you they are the only ones using AI in dental or home service marketing. That is a marketing claim, not a capability.
What it means here is specific and you can audit it. Every inbound call is transcribed and scored automatically, so we can tell you which calls were real leads, which were missed and which were mishandled at the front desk. Ad spend is monitored for anomalies rather than reviewed once a month. Content is produced faster because drafting is assisted, then edited by a person who knows your industry before it ever goes live.
And the newer half of the job: people now ask ChatGPT, Google AI, and Claude who they should call. Those answers get assembled from your site structure, your reviews, your directory listings, and your Business Profile. We track whether you are being named, and we do the work that makes you the one named.
What AI does not replace is the person who understands how to use AI, but also discern when and how to use it. That is still us, and you will always know who is doing the work.
What we do
AI search visibility and SEO
Getting found is now two jobs, not one. Ranking in Google, and getting quoted by ChatGPT, Gemini, and others. We do both: the map pack, the local pages, the schema, and the entity and citation work that makes an AI name you instead of the practice down the street.
Google Ads and Local Services Ads
High-intent search campaigns and LSA are built for emergency and appointment demand, with call tracking so you can see which clicks become customers and which keywords quietly burn money.
Website Design That Converts
Fast, clean, optimized sites built to turn a search into a booked appointment. Structured so that both Google and AI assistants can actually read what you do, where you do it, and choose your website to serve to potential customers.
Call intelligence and reporting
Every call recorded, transcribed and scored, so you know which leads were real, which were missed and which staff member let one go. Attribution down to the keyword. Monthly reporting written in plain language.
Reputation and reviews
Systems that get happy patients and customers to say so publicly. Reviews now feed the AI answers too, so this is no longer just about your star rating.
Branding and Human Design
Logo, identity, print and the whole system around it, so your business looks like the one people should trust.
How we work
1. We audit what you have
Before anything is sold, we look at your rankings, your ads, your site and your call data, and tell you plainly what is working and what is wasting money.
2. We fix the leaks first
Most businesses do not need more traffic. They need to stop losing the traffic they already get. That work is cheaper and it pays first.
3. We build the engine
Search, ads, site and reputation working together, aimed at the specific towns and services that make you money.
4. We report like adults
Real numbers, monthly, in language you can read. Calls, cost per lead, what changed and what we are doing next.
Industries we specialize in
Dental Practice Marketing
New patient acquisition, insurance and fee for service positioning, and the local search work that fills a schedule.
HVAC Contractor Marketing
Seasonal demand, emergency calls and replacement jobs, captured through search and Local Services Ads.
Plumbing Contractor Marketing
Emergency intent is won or lost in the map pack. We make sure you are in it.
Roofing & Home Exterior Marketing
Local presence and reviews that beat the out of town crews after every storm.
15 years of qualified experience
Your boutique agency with personalized support and data-driven results. You won’t get a new account manager every 6 months or a report you dont understand. We care about your business like its our own.
What our clients say
“I can’t recommend Lauren enough! I have worked with lots of marketing agencies. She always gives you her honest opinion and is not trying to over sell anything. She is so honest and knowledgeable.”
Dr. Rudi As-Sanie
Family Dentist
“From the moment we first spoke Lauren and her team immediately got me! They were able to take my brand and business to the next level which you can’t put a price on! They have done way more for me than they should, always going that extra mile! I made the best decision hiring them and I wish I would have done this sooner!”
Brittani Murray
Owner, Maid For Muddy Paws
“This firm works really hard. They get to know their client and tailor marketing to them. They get results!”
Dr. Ben Kacos
Dentist
“Great company easy to work with. Lauren and her team will make sure your marketing needs are taken care of!”
Dr. Brian Leeson
Dentist
“Huge thank you to Lauren and her team. They did a beautiful job capturing my branding and website visions. Lauren was instrumental in providing guidance for details I couldn’t have imagined.”
Jenny Kassel
Founder & CEO
“Lauren and her team are prompt, professional and know what they are doing. They are open to combining suggestion and vision with what they know is proven to work.”
Ashlee Evans Hershfeld
GSD Queen
“Lauren and her team created a branding package for us that was perfect, with several options we use for all different types of marketing material and projects.”
Samantha Hansen
CEO, Valley Cleaning
Find out how your marketing investment can help you grow.
We will audit your search presence, ads, and website structure, and send you a plain-language summary of where the gaps are. No charge and no obligation. Simply, tools to help you understand what is working and what is not.
